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Recent Posts
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Auto Insurance Comparison Startup Leaky Launches Nationally, Raises $670K
Data-driven Leaky is here to make sure you’re getting the best price on your car insurance. See the TechCrunch writeup below, and here’s another Leaky story with more personality from […]
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Become a Secret Santa for Hurricane Sandy Victims With SecretSandy.org
After more than a month, life has yet to return to normal for many of those hit by Hurricane Sandy, but one website hopes to spread a little holiday cheer […]
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Flood Insurance, Already Fragile, Faces New Stress
NYTimes notes: The federal government’s flood insurance program, which fell $18 billion into debt after Hurricane Katrina, is once again at risk of running out of money as the daunting reconstruction […]
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Allstate Campaign Addresses Renter’s Insurance
Addressable TV Ads Might — Finally — Be Ready for Prime Time AdAge notes: If you watch TV, chances are you’ve come upon Mayhem, the devil-may-care character who is seemingly […]
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Humans Are Their Own Worst Enemy in New Liberty Mutual Campaign
AdWeek notes: Humans. We sure suck, always doing stupid, destructive stuff. Like walking into glass doors, squirting ketchup all over our dinner companions and dropping air conditioners from tall buildings […]
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Nationwide Tags New Ad With Danica Patrick’s Cellphone Number
Clever viewer voicemails might get a call back AdWeek notes: Nationwide Insurance’s new ad features a call to action you don’t see very often: Danica Patrick’s cellphone number. In the […]
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Ad Age Reports: New Nationwide Campaign
Nationwide is launching a new campaign to compete against big players like Progressive, Allstate & Geico. Featuring the voice over of Julia Roberts, “The Anthem” TV spot will kick off […]
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State Farm – Redesigned Mobile Offerings
State Farm® has launched a redesigned version of its top ranked mobile experience m.statefarm.com® as well as a new version of its core mobile application, Pocket Agent®. The most recent […]